Game Monetization Scenarios
SolutionGAME REALIZATION
SCENARIO SOLUTION
Mid-core and heavy games, which primarily rely on in-app purchase revenue, focus on the integration of ads in aspects such as in-game art, texture, and level design to enhance the interactive experience between users and game content. Casual and hyper-casual games, which mainly derive revenue from advertising, emphasize implementing reasonable ad monetization strategies without affecting the overall user retention rate, aiming to achieve positive ROI in the shortest time possible.
Game developers commonly collaborate with multiple user acquisition channels and monetization channels, resulting in a large amount of scattered user acquisition and monetization data. The daily work of collecting, organizing, and analyzing this data is very tedious.
Game applications need to integrate various types of advertisements to provide users with an interactive experience, which places higher requirements on the quality and quantity of advertising materials.
Different user groups with varying attributes exhibit significantly distinct behavioral characteristics within the game. Therefore, it's necessary to differentiate traffic attributes for refined operations. However, some game developers often overlook this, leading to continued low advertising revenue.
7x24-hour professional support
Intelligent and efficient aggregated management tools
High-quality advertising resources
Lightweight SDK
Multi-dimensional Data Reports
Support mainstream platform connection
7x24-hour professional support
Professional business, operation, technology and product teams provide 7x24-hour service support, assisting in formulating personalized IAA strategies.
Intelligent and efficient aggregated management tools
Intelligent and fine-grained operation management functions such as traffic grouping, AB testing, and cross-promotion assist in formulating different advertising monetization strategies.
High-quality advertising resources
Integrates resources from dozens of major advertising platforms and supports connecting to other advertising platforms through custom advertising platforms.
Lightweight SDK
Efficient and convenient access to the required advertising platform to quickly realize advertising monetization.
Multi-dimensional Data Reports
Provide comprehensive income, hourly breakdown, cross-promotion, retention price, user behavior, and other overall revenue and user data reports.
Support mainstream platform connection
Overall monetization data is synchronized to the third-party tracking platform, making it easy for developers to manage overall UV and monetization data in a unified manner and perform highly efficient data analysis.
01
Demand Connection
Developers negotiate specific connection models with ZSMOBI business.
STEP
02
Formulate an overall monetization plan
ZSMOBI operations intervene, investigate the developer's existing monetization plan, and provide follow-up optimization strategies and suggestions.
STEP
03
Open an account
Developers test their accounts on the ZSMOBI platform.
STEP
04
Configure advertising strategies
Developers create applications and ad slots on the ZSMOBI platform and configure corresponding advertising strategies.
STEP
05
Integrate ZSMOBI-SDK
Developers follow the ZSMOBI-SDK instructions, download the ZSMOBI-SDK and integrate it. The ZSMOBI technical team will provide developers with connection consulting services.
STEP
06
Test and launch
According to the ZSMOBI SDK test document, developers can verify that the functions such as advertising aggregation and report statistics are normal before launching the application.
STEP
07
Optimize advertising strategies
Based on ZSMOBI's data reporting function, developers can analyze in a timely manner and optimize advertising strategies to improve advertising revenue. ZSMOBI operations will intervene and analyze together with the developer.
STEP